CLIENT: CANON (MOCK)
PROJECT: LIFE AS YOU SEE IT
YEAR: 2019
SERVICES: ART DIRECTION, CAMPAIGN, PACKAGING
Capture and share life as you see it
Taking and sharing photos is more common now than ever, however, people are intimidated to pursue it seriously. By positioning Canon as the camera that brings their vision to life, we encourage people to make the leap.
What you shoot and how you approach it is up to you. Every perspective is a valid one, which is why we encourage aspiring photographers to capture and share life as you see it.